Alsinco represents, markets, and distributes, as exclusive representative and distributor, international, sports non-athletic footwear brands in Greece and Cyprus. Also is engaged in the retail distribution of fashion footwear by managing the Shooz retail chain which currently amounts to 19 points of sale.

Key company aim is the complete satisfaction of its customers. To achieve this, Alsinco by monitoring and analyzing local and international fashion trends maintains and updates constantly its product and brand portfolio to cover all of its customers needs.

Alsinco was founded in 1992 by its current President and C.E.O., George Avramidis and after several share capital increases was incorporated as SA. In March 2002 the company was listed in the Athens Stock Exchange.

During its 14 year course, Alsinco´s growth is remarkable, not only regarding financial and market figures, but mainly regarding the expansion of its brand portfolio. Strategic alliances and collaborations were established with multinational companies owing internationally renowned brands, thus enabling the company to offer a wide variety of brands and styles, high quality and affordable prices to its customer base.